The Opening Industry DAY 2019

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The Opening Industry DAY 2019:
AUDIENCE THINKING – Co-Creation

KIDS Regio is thrilled to co-host The Opening Industry Day as the Opening Industry Hub of The Financing Forum for Kids Content 2019. Inspired by the results of the 1st German Conference on the Future of Children’s Film in September 2018 and the ongoing commitment of the KIDS Regio community we will specifically focus this year’s OID on the engagement of the young target group throughout the whole creational process of media content.

Tuesday 12 March 2019, Malmö
1:00pm - 7:00pm

After having introduced this year’s topic at the KIDS Regio Berlinale Meeting Point, 9 February 2019 The Opening Industry Day will provide the opportunity to dive deeper into the topic. The focus will lie on implementing a user-centered design approach in the creation of children’s media.

Welcome to the Participatory Design Track facilitated by Inga von Staden, projectscope, DE

Active participation in the development of content and formats, to help the creators, producers, commissioning editors and funders gain a deeper understanding of their audience.

Keynote on Participatory Design

Speaker: Inga von Staden, projectscope, DE

Case Study on Sharing Experiences

SPARKLE presented by: Matthias Bazyli, producer at ANDERTHALB Film- und Fernsehproduktion with authors Ulrike Lehmann and Christina Schollerer, DE

Keynote Co-Creation as a Design Method

OLIVIA 17/YLE presented by: Asta Wellejus, CEO Die Asta Experience, DK

Putting Theory into Practice – The Workshop – requires registration!

In creative collaboration with young experts from Denmark and Sweden, participants will engage in a user-centered, generative design method to gain a better understanding for the needs and fears of kids and insights into their dreams and realities. The interdisciplinary teams will each ideate craft and medialize their own fictional world and then use it to tell stories or play games staged within that universe.

Registrations are open…

…for all media content creators, producers, decision makers and distributors. The work-shop is free of extra charge, once you have an accreditation to the Financing Forum 2019 , which you will need to be able to register for the work-shop. This exclusive workshop will unfold insights, experiences and learnings which will be summed up and collected into meaningful and written reflections to be shared with all the Forums guests during the Pitching Event 1 the following day. The outcomes will also be considered a prelude for the upcoming 3rd KIDS Regio Forum 2019 in Weimar, Germany.


To register please write an e-mail until
1 March 2019 to:
info (at) kids-regio (dot) org

In the evening, a Cocktail Reception will follow along with the invitation
to mingle and share experiences.

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From the Opening Industry Day 2018, photo Simon Öhlund & Elias Lindberg

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