The Opening Industry DAY 2018:


This is the PROGRAMME 2018 and you can join by getting an ACCREDITATION  here! 


"The Realities of Storytelling for Kids in VR” - an Immersive Storytelling Experience produced by storycentralLABS

for The Opening Industry Day hosted in cooperation with KIDS Regio. 

Tuesday 13th March 2018, Malmö
1:00pm - 7:00pm 

KIDS Regio is thrilled to co-host The Opening Industry DAY as the Opening Industry Hub of The Financing Forum for Kids Content 2018.

which this year is held in collaboration with Creative Europe Media Desk Netherlands. 


Narrative Design, Experience Design & Emotional Design - Get the right tools!

5 international experts/speakers will showcase their intriguing immersive artworks and will share secrets on the fundamentals and challenging aspects of telling stories in VR for children as well as guide participants through creating VR experiences with emotional design at the centre.

  • Facilitation/Speaker: Alison Norrington, storycentral, Creative Director & Founder, UK
  • Projects/Speakers: THE SENSELESS FAIRYTALE – Anita Fontaine + Geoffrey Lillemon, W+K, Dep. of New Realities, NL ; FEED THE TITANOSAUR/LOST CAMERA – Peter Caddock, Studio Liddell, Head of Technologies, UK; THE GARDEN OF THOUGHTS – Pernilla Belfrage, Creative Director VR and Visual Artist, SWE; VIRRY VR – Martin Percy, Unit 9, Creative Director, UK

Putting Experiences into Practice

To round up the day, a limited number of participants will have the possibility to sign up for an exclusive

Immersive Storytelling Experience. Guided by Alison Norrington and our international experts, participants

will experiment in small groups together with Danish, German and Swedish children from 9 – 16 years on

how stories can be transformed into a 360/VR.


Who can register

Designed specifically for all media content creators, producers, decision makers and distributors, this exclusive Immersive Storytelling Experience will make participants understand how storytelling works in different realities and to map out how future young audiences will look at immersive media tools.

Registration is required until March, 5th 2018 here:

In addition, the day will offer participants two different exclusive meet-ups. One is for producers to meet potential co-producers and the other is for decision-makers, where they can meet up with other decision-makers in a relaxed, closed atmosphere.

In the evening, a Cocktail Reception will follow along with invitation to mingle and try some more Virtual Reality Experiences.

These companies and organisations, will among others attend the Forum in March:ZDF, KiKA, Disney, BBC, YLE, NRK Super, SVT,  VPRO Youth, NTR, NDR, Canal+, Nordisk Film Distribution, Nederlands Filmfonds, Nickelodeon North, AVEK, Nordisk Film & TV Fond, Finnish Film Foundation, Swedish Filminstitute, Danish Film Institute, Film i Skåne, Creative Europe Media Desks of Sweden, Denmark, the Netherlands, Italy and Flandern, Ffilm Cymru Wales, KIDS Regio, Cine Regio, DocLounge, IDFA, Sola Media, Senator/Wildbunch, DCM , Storycentral UK, and many more.

24 selected projects will pitch and both at RealYoung and The Opening Industry Day we will welcome Young Experts as co-tutors and co-creators!

Here is where to click to get your ACCREDITATION  !